Since 1967, the Super Bowl has brought millions of fans together to celebrate as their teams, representing the NFC and AFC divisions, battle for the championship. Many look forward to watching with friends and family at house parties or local restaurants, enjoying great food, the halftime show, the commercials, and for the true football fan, the game itself. This year’s milestone 50th game, its “golden” anniversary, is being held at the home of the 49ers, Levi’s Stadium in Santa Clara, CA and will feature the Carolina Panthers and the Denver Broncos.

The Super Bowl is watched by millions and brings revenue and recognition to the host city and local towns and businesses. We’re really excited because Super Bowl 50 is happening in the heart of Silicon Valley, basically in our backyard since ATR International’s headquarters are in Sunnyvale.

Fun fact: the number at the 50-yard line has been painted gold at stadiums this year, and there have been other gold themed promotions throughout the season to celebrate. It is also the first time that Roman numerals are not being used since the tradition began with Super Bowl V, with an Arabic 50 instead of the L gracing the logo.  Don’t worry though – the Roman tradition returns next year for Super Bowl LI.

So even though neither of the local teams, the 49ers or the Raiders, are playing, we’re excited nonetheless! There is a festive air wherever you go, Super Bowl flags line the streets, the airport is decked out with logos, and you can see the stadium from our windows. We’re all ready for the big game!

As we welcome Panther and Bronco fans to the Bay area, we also wanted to get in the spirit and celebrate as a company. In honor of the game’s 50th anniversary, and because sometimes it’s fun to write a blog that isn’t focused on serious business topics, we thought we’d share 50 facts about ATR International. We hope you enjoy these fun and interesting facts and that by opening up our world to you, you feel a little closer to us here at ATR.

Have a great Super Bowl Sunday everyone!

  1. ATR has been privately owned by the same family since it was founded in 1988 by husband and wife Jerry Brenholz and Maria Novoa

  2. ATR International, Inc. has been our name since 2007 when we changed it from Advanced Technical Resources to better reflect our business

  3. ATR’s headquarters in Sunnyvale, CA is about 5 miles from where Super Bowl 50 is being held

  4. ATR currently has 82 active internal employees

  5. ATR’s CEO, Jerry Brenholz, is a mechanical engineer with a Master’s Degree who worked as a contractor for years before founding ATR

  6. ATR was named the WRMSDC Supplier of the Year for the years 2014 and 2015

  7. ATR recognizes each year of service with a certificate and has partnered with Tiffany’s for gifts to acknowledge employee milestone anniversaries

  8. ATR’s VP of Finance is a diehard Raiders fan and bakes cookies during the game and brings them in on Mondays

  9. ATR was recently named a 2015 TAPFIN Premier Supplier

  10. ATR’s CEO hosts an annual Oktoberfest at his house

  11. ATR gives its internal employees a week of paid time to use to help a charity through our Voluntary Time Off Program (VTO)

  12. ATR is certified as a Minority Business Enterprise (MBE) by the National Minority Supplier Diversity Council (NMSDC)

  13. ATR values Supplier Diversity and has our own initiatives and goals including increasing MBE to MBE spend each year

  14. ATR’s employees are a social group hosting coffee breaks, bagel Fridays, pot luck meals, and other get togethers throughout the year

  15. ATR has been a supporter of the Leukemia Lymphoma Foundation for many years participating in their annual Light the Night event

  16. ATR’s recruiters have placed contract employees in 42 different states

  17. ATR is ISO certified for quality and was one of the first staffing firms to do so  

  18. ATR’s Charlotte office is 5 blocks from Bank of America Stadium the home of the 2016 NFC Champion Carolina Panthers

  19. ATR celebrated its 25th Anniversary in 2013 at the Ritz Carlton in San Francisco

  20. ATR has dedicated and loyal employees – 34% of them have been with the company for 10 or more years and 15% for 15 years or more

  21. ATR roots for the NFL – the largest number of survey replies came from 49er fans (no surprise there!) but we also cheer on the Panthers, Broncos, Raiders, Packers, Cardinals, Chargers, Bears, Vikings, Dolphins, Cowboys, Giants, and the Chiefs

  22. ATR built a proprietary database to track and source candidates

  23. ATR is an active member of the NMSDC and supporter of the greater minority business community including attendance at national and regional Business Opportunity Fairs

  24. ATR’s Bay Area neighbors are well represented in the Super Bowl: Broncos running back C.J. Anderson graduated from Bethel High in Vallejo; Panthers head coach Ron Rivera graduated from Seaside High School near Monterey, Broncos safety T.J. Ward graduated from De La Salle High School in Concord, and Panthers defensive end Jared Allen, grew up in Los Gatos

  25. ATR’s Scottsdale office is a few miles from University of Phoenix Stadium, home of the Arizona Cardinals

  26. ATR was one of the first staffing firms to offer benefits to contract employees

  27. ATR has recruiters who once worked as contractors for us

  28. ATR’s mascot is a highly coveted blue and green dragon – every internal employee has one and you might too if you’ve been to our booth at conferences

  29. ATR has a Discretionary Time Off program instead of a traditional vacation policy for internal employees

  30. ATR’s slogan is “changing the world one job at a time”

  31. ATR’s managers host an Easter egg hunt every year for internal employees at the Sunnyvale office

  32. ATR’s Marketing Director is a big sports fan but his first love is ice hockey – watching and playing

  33. ATR’s Chief Brand Strategist has two adorable teacup poodles named Rory and Romeo

  34. ATR’s Irvine office is near where the Anaheim Ducks play hockey

  35. ATR’s Charlotte office has more than tripled its size in 3 years

  36. ATR’s blog Staffing 360 was created 4 years ago

  37. ATR is truly international – we have employees who have come to the U.S. from China, El Salvador, Fiji, India, Philippines, Poland, Saipan, Taiwan, and Vietnam

  38. ATR participates annually in charity golf events supporting worthy organizations including the United Way, St. Jude Children’s Research Hospital, the American Cancer Society, the Bennett Clayton Foundation, and Vail Place

  39. ATR is known for wearing wild & crazy golf shorts at these events

  40. ATR had a baby boom back in the early 2000’s – over half the staff had babies during that time

  41. ATR’s Minneapolis office is located minutes away from where the Timberwolves play at the Target Center, where the Twins play at Target Field, and the new home of the Vikings, U.S. Bank Stadium. scheduled to open in Fall 2016

  42. ATR employees in Minneapolis have participated in several Polar Plunges for charity, diving into lakes when the temperatures have plummeted well below zero

  43. ATR solicits feedback from its clients and contractors with an annual survey

  44. ATR’s first clients included Sun Microsystems

  45. ATR’s Irvine employees are excited to welcome the Rams back to the LA/Orange County area and our Sunnyvale employees are happy the Raiders are not moving there

  46. ATR is committed to being environmentally responsible and has achieved the Bay Area Green Business standards at our headquarters

  47. ATR’s corporate office has a snack room that is decorated for every holiday

  48. ATR has filled over 30,000 positions and its consultants have worked over 12 million hours

  49. ATR serves Fortune 500 and other clients in the Aerospace, Biotechnology, Hardware, Electronics, Finance, Life Sciences, Manufacturing, Medical Device, Networking, Semiconductor, and Software industries

  50. ATR’s Scottsdale office is approximately 850+ miles from Mile High Stadium the home of the 2016 AFC Champion Denver Broncos (we know, it’s really far but it’s our closest office to Denver and we didn’t want to leave out the Broncos fans!)



Andrea and Angelique are 49er faithful.


Amanda is a loyal member of Raider Nation


 Dana is clealy rooting for the Panthers on Sunday


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