“To succeed in today’s business environment, we must all be committed to supporting and fostering the benefits of a diverse supply chain. As a long-time certified MBE, we make every effort to find and utilize fellow MBE vendors to meet all of our business needs. In addition, ATR International is committed to building relationships within the supplier diversity community in an effort to learn from others and to share what we know.”

This message from our president and CEO, Jerry Brenholz, opens our latest eBook, The Essential Conference Attendance Guide for the Supplier Diversity Professional. To me, it perfectly captures the spirit of our company and the purpose of my role as Corporate Outreach Manager. As readers of Staffing 360 know, I try to share information that my friends and colleagues will find helpful, and I’m so grateful in return for what I learn from them.

I recently published a couple of posts with tips on how to get the most out of attendance at the upcoming NMSDC Annual Conference and Opportunity Fair. The eBook is a more robust piece that includes what I shared but covers much more including:

  1. The benefits of attendance. Understand and demonstrate the benefits and ROI of conference attendance to senior management and others.
  2. How to optimize your experience. What you can do before, during and after the conference to maximize your participation and achieve your conference goals effectively and efficiently.
  3. Criteria to help you identify the best suppliers. Learn how you can quickly and accurately begin to evaluate whether they meet your program’s requirements.

I have found that MBE events are the best place to establish and nurture relationships with other professionals in the business community but there are things you can do to make the events even better. I hope that you find it useful to have all this great information in one place and I look forward to seeing you at the conference!


Angelique Solorio
Corporate Outreach Manager
ATR International

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